4W’s

Basics is a sartorial homage to the art of simplicity. Timeless garments are crafted for the discerning woman who revels in the allure of dark elegance, blending coquetry with femininity and grace. The mission is to create garments that evoke confidence and empowerment, where luxury meets comfort without compromise.

Founded by Gianni Lauren, a visionary clothing maker, Basics was born from a desire to manifest a wardrobe that whispers sophistication while embracing the duality of strength and vulnerability. Each piece is meticulously curated with an eye for precision and craftsmanship, ensuring it complements individual essence and transcends fleeting trends.

At Basics, the myriad expressions of femininity are honored. These creations are more than clothing; they form the foundation of a wardrobe as bold as it is refined, as timeless as it is unmistakably personal.